$250 · 24 hours

Something on your website is costing you calls.

I read it line by line and send you every problem I find, with the fix for each. $250, within 24 hours. Three problems or your money back.

Real finding — client identity withheld
number on his page(███) ███-3913
number his link dialled(███) ███-2077
Read a full audit like this one →

A roofer with years of five-star reviews. Every customer who tapped his number reached a different line, for years.

Audit my website — $250

Three problems, or you don't pay. If the audit I send you doesn't contain at least three real problems, reply and I'll refund the whole $250. You keep the document either way.

Rather see it work first? I'll find one problem on your site for nothing.

Get one problem found free

Payment runs through Stripe — I never see your card.

You get a document, not a dashboard.

Every problem found, ordered by what it's costing you, with the exact fix underneath each one.

Written plainly enough to forward straight to whoever built your site. They'll know what to do without calling you back to explain.

No login. No monthly anything. No call to book.

Read a complete audit, start to finish →

One recovered call pays for it sixty times.

You don't need this to find twenty things. You need it to find one — the thing quietly turning customers away while you're out on a job.

Average roof replacement$15,000
Typical website rebuild$3,000+
SEO retainer, every month$500+
This audit, once$250

Cheaper than the going rate, and faster than all of it.

This is what the same job costs elsewhere. I'm not the premium option and I'm not pretending to be.

Who does itPriceYou wait
Agency website audit$1,200–$3,5001–3 weeks
Freelance technical audit$250–$6003–7 days
Automated scanner$0Instant
This audit, read by hand$25024 hours

Ranges taken from published 2026 website-audit pricing guides. The scanner is genuinely free — it just can't read. It will never notice that your FAQ recommends your competitors by name, because no rule in it says that's wrong.

Still reading? Send me your address and I'll find one for free.

Get one problem found free

Twenty things get checked. Most sites fail four.

By a person, not a scanner. Tools find broken links. They don't notice your FAQ is recommending your competitors by name.

Getting the call

  • Every phone number, and where its link actually goes
  • Contact forms — whether they submit, and to where
  • Email links that open mail, not a broken page
  • What a customer sees in the first two seconds on a phone
  • Whether your Google reviews appear on the site at all

Being found

  • The title and description Google shows in results
  • Your own pages competing for the same search
  • Web addresses that describe the page, not /new-page
  • Name, address and phone matched across Google, Yelp and the BBB
  • Whether the towns you serve are named anywhere

Being believed

  • Placeholder text the template left behind
  • Stock photos passing as customers
  • Offers and promotions past their expiry date
  • Stale copyright years and dead award badges
  • Competitors named in your own copy

Working properly

  • Every link, and whether it goes anywhere
  • Layout on a phone, not just a laptop
  • What's making the page slow
  • What appears when someone shares your link
  • Staging pages left public by mistake

One person reads it. That person is me.

I'm Jordan William. No team, no software, no outsourcing — I open your site, go through it properly, and write down what I find.

I'm based in Calgary, Canada, and most of the businesses I work with are in the States. Worth saying up front rather than letting you find out later. It doesn't change the job: reading a website carefully is the same work from anywhere, and everything arrives by email.

If something in your audit doesn't make sense, reply to it. You'll get me, not a ticket number.

The things you're probably thinking.

Answered straight, including the parts that don't flatter me.

What if you go through it and find nothing?

Then you get your money back. If the audit doesn't contain at least three real problems, reply to it and I refund the full $250. You keep the document. That's my risk to carry, not yours — if it happens you get your money back and I've done the work for free.

What does the finished thing actually look like?

There's a complete one on the site — ten findings, each with the evidence and the fix, plus a running order and a time estimate for every item. It's a real website, audited the same way yours would be, with the name, address, phone number and town blacked out. That's how yours would be treated too: I don't publish anyone's identity next to their defects.

Is this a scanner, or does a person actually look?

A person. Me. A scanner can tell you a link is broken. It can't tell you that two of your testimonials are the same review posted under different names, or that a promotion you ran in spring is still sitting on the page. Those are the ones that cost you jobs, and they only turn up if someone reads the thing.

One page? What about the rest of my site?

One page, done properly. Usually your homepage, or whichever page your ads and your Google listing send people to. It's the page nearly all of your visitors see, and most of what I find there — phone links, template leftovers, trust problems — repeats across the whole site anyway. I'd rather read one page carefully than skim nine.

I don't build websites. What am I supposed to do with it?

Forward it. It's written so that whoever maintains your site — the company that built it, your nephew, the guy on Fiverr — can read the fix and do it without ringing you back for an explanation. Every item says what's wrong, where it is, and what it should say instead.

Why is it only $250? What's the catch?

There's no retainer behind it and nothing to upgrade to. Agencies charge four figures because they're carrying a sales team, a project manager and a monthly contract they want you to sign. I'm one person doing one job with no meeting attached, so the price is what the work costs and nothing more.

Do you fix the problems too?

No. I find them and explain them; you or whoever maintains your site does the fixing. That's deliberate — the moment I'm quoting on the repairs, you can't fully trust the diagnosis. I have no reason to inflate the list.

What do you need from me?

Your website address. That's the whole of it. No call, no questionnaire, no access to anything. Pay, email me the address, and the audit comes back within 24 hours.

Find out what's wrong with yours.

You won't spot it on your own homepage. You stopped seeing that page years ago. That's the whole job.

Get my website audited — $250

Three problems or your money back, and the audit is with you inside 24 hours. Not ready to pay? Send me your address and I'll tell you the first thing I find, free.